Business English: A Practice Book by Rose Buhlig

3. After you have gathered your facts, study them as a whole. What three

arguments, let us say, stand out clearly in your mind as being irrefutable because of the strong proofs you have to back them? These are the ones that you should use; the rest will probably be of little value. Plan to give the weakest of the three first, so that your argument will gain force as you advance.